The Initiative for Russian Culture (IRC) at American University promotes greater understanding of Russian culture's versatility and richness among all Consortium students in the Washington, DC, area. It builds lasting connections between Russians and Americans by reaching out to their hearts and minds. The IRC offers screenings of classic Soviet and Russian films with discussions led by visiting experts. Academic conferences, exchanges of student choirs and theater groups, art exhibits, musical performances, and other events will be held at American University, the Embassy of the Russian Federation, and other locations around the Washington Metropolitan area. New courses on Russian arts and culture at American University will offer Americans, both young and old, new perspectives on Russia. We know that many small steps can add up to a positive and permanent footprint for the future.